{"id":89754,"date":"2023-02-22T11:31:39","date_gmt":"2023-02-22T10:31:39","guid":{"rendered":"https:\/\/www.museodeltessuto.it\/european-projects\/2022-2023-creative-heritage-lab\/"},"modified":"2023-02-23T10:10:51","modified_gmt":"2023-02-23T09:10:51","slug":"creactive","status":"publish","type":"page","link":"https:\/\/www.museodeltessuto.it\/en\/european-projects\/creactive\/","title":{"rendered":"2022 &#8211; 2023 \/\/ Cre@ctive"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;4&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; bottom_divider=&#8221;step_3_4&#8243; uncode_shortcode_id=&#8221;958887&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;135419&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;89742&#8243; media_width_percent=&#8221;80&#8243; uncode_shortcode_id=&#8221;137902&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;2&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;321274&#8243;][vc_custom_heading text_color=&#8221;color-wvjs&#8221; heading_semantic=&#8221;h6&#8243; text_size=&#8221;h6&#8243; text_transform=&#8221;uppercase&#8221; uncode_shortcode_id=&#8221;104103&#8243; text_color_type=&#8221;uncode-palette&#8221;]EUROPEAN PROJECT<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 370px; top: 33px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<p>[\/vc_custom_heading][vc_custom_heading text_size=&#8221;h3&#8243; text_weight=&#8221;400&#8243; uncode_shortcode_id=&#8221;595418&#8243;]<span style=\"font-weight: 400;\">Cre@ctive Project &#8211; Innovation for bringing creativity to activate Traditional Sectors in MED \u00e1rea<\/span>[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;305611&#8243;]The Textile Museum participates, on behalf of the Municipality of Prato, in one of the L@bs of the Cre@ctive project &#8211; Innovation for bringing creativity to activate Traditional Sectors in MED \u00e1rea, funded by the European Program ENI CBC MEDII.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;4&#8243; top_padding=&#8221;1&#8243; bottom_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;103135&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;4&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; border_color=&#8221;color-gyho&#8221; border_style=&#8221;solid&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;alpha-anim&#8221; animation_delay=&#8221;200&#8243; width=&#8221;1\/1&#8243; css=&#8221;.vc_custom_1536877301923{border-right-width: 1px !important;}&#8221;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;279932&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/6&#8243;][vc_separator sep_color=&#8221;,Default&#8221;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;5\/6&#8243;][vc_custom_heading text_color=&#8221;color-prif&#8221; heading_semantic=&#8221;h3&#8243; text_size=&#8221;h3&#8243; text_weight=&#8221;400&#8243; uncode_shortcode_id=&#8221;121076&#8243; text_color_type=&#8221;uncode-palette&#8221;]Project description[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_column_text uncode_shortcode_id=&#8221;213524&#8243; css=&#8221;.vc_custom_1677078911367{margin-top: 30px !important;}&#8221;]The <strong>Cre@ctive project<\/strong> aims to promote <strong>creativity as a tool to enhance the textile, clothing, footwear and leather goods sectors<\/strong>. The project, funded by the ENI CBC MED programme, aims to promote value chains and synergies between SMEs in the Mediterranean textile, footwear and leather sectors, in order to encourage the creation of new products and the business growth.<\/p>\n<p>The <strong>Heritage L@b of Prato<\/strong> aims to <strong>develop innovative and creative business models<\/strong> with added value and high market potential, in order to promote the textile, clothing, footwear and leather goods industry in the Mediterranean area.<\/p>\n<p><strong>Our Museum is the referent<\/strong> of the <strong>3 projects<\/strong> that have been selected with a call aimed at artists, designers, technological SMEs and\/or in the textile, clothing, footwear and leather goods sector:<\/p>\n<p>\u201c<em>A sustainable history repeating, the new Prato carded fabric<\/em>\u201d \u2013 <strong>Texmoda Tessuti srl<\/strong><br \/>\nThe proposal is to update the archive of carded fabrics by consulting and drawing inspiration from the archive of the Prato Textile Museum. This will make it possible to renew the resources of the Texmoda company&#8217;s textile heritage in order to produce new samples with high quality models.<\/p>\n<p>\u201c<em>Heritage Design Studio<\/em>\u201d \u2013 <strong>Lottozero Textile Laboratories<\/strong><br \/>\nArchives and cultural collections are vital resources for design and have become crucial for accessing our heritage. The wealth of digital material made available by many institutions has the potential to serve as study and inspiration and generate rich and innovative products. This service will be developed and offered on the Lottozero website and will include a section dedicated to existing and available digital archives selected from a wide range of partners.<\/p>\n<p>\u201c<em>WASTE to WEAR: hacking tradition<\/em>\u201d &#8211; <strong>Fabio Molinas<\/strong><br \/>\nCan industrial waste become fashionable? Can recycled residues replace noble materials in the luxury of fashion? Can new generation materials become part of our country&#8217;s heritage? The answer is yes. Consumers understand the importance of the environmental impact they generate when they buy fashion items. Recycled\/bio-based materials make the user aware of the ecosystem, preferring it over traditional\/fossil-based materials. The project responds to the needs of fashion companies, mainly in the luxury sector, which is the most difficult to convince to use new recycled materials.[\/vc_column_text][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;198184&#8243; css=&#8221;.vc_custom_1627649109928{margin-bottom: 10px !important;}&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/6&#8243;][vc_separator sep_color=&#8221;,Default&#8221;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;5\/6&#8243;][vc_custom_heading text_color=&#8221;color-prif&#8221; heading_semantic=&#8221;h3&#8243; text_size=&#8221;h3&#8243; text_weight=&#8221;400&#8243; uncode_shortcode_id=&#8221;191157&#8243; text_color_type=&#8221;uncode-palette&#8221;]<b>Project duration<\/b><\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 386px; top: 33px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<p>[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;][vc_column_text uncode_shortcode_id=&#8221;134796&#8243; css=&#8221;.vc_custom_1677078473035{margin-top: 30px !important;}&#8221;]Period<br \/>\nJune 2022 &#8211; May 2023[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space empty_h=&#8221;2&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;201699&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;158595&#8243;][vc_button size=&#8221;link&#8221; custom_typo=&#8221;yes&#8221; font_family=&#8221;font-555555&#8243; font_weight=&#8221;400&#8243; icon=&#8221;fa fa-world&#8221; uncode_shortcode_id=&#8221;118954&#8243; link=&#8221;url:https%3A%2F%2Fwww.enicbcmed.eu%2Fprojects%2Fcreactive|target:_blank&#8221;]Website Cre@tive[\/vc_button][vc_column_text uncode_shortcode_id=&#8221;154828&#8243; css=&#8221;.vc_custom_1677078581226{margin-top: 30px !important;}&#8221;]<b>Contact:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Filippo Guarini Director of the Prato Textile Museum | <\/span><a href=\"mailto:f.guarini@museodeltessuto.it\"><span style=\"font-weight: 400;\">f.guarini@museodeltessuto.it<\/span><\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;209013&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_right&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;115101&#8243;][vc_button size=&#8221;link&#8221; icon_position=&#8221;right&#8221; display=&#8221;inline&#8221; inline_mobile=&#8221;yes&#8221; link=&#8221;url:https%3A%2F%2Fwww.museodeltessuto.it%2Fen%2Feuropean-projects%2F|title:European%20projects|target:_blank&#8221; icon=&#8221;fa fa-arrow-right2&#8243; uncode_shortcode_id=&#8221;558857&#8243;]Return to the EU Projects page[\/vc_button][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The Textile Museum participates, on behalf of the Municipality of Prato, in one of the L@bs of the Cre@ctive project &#8211; Innovation for bringing creativity to activate Traditional Sectors in MED \u00e1rea, funded by the European Program ENI CBC 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